TheFunded.com

VC Bloggers and the Algorithm

It’s always interesting to see VC reactions to TheFunded.com. A recent VC blog post warranted a response. For less than a day, Neuhaus Partners GmbH was rated as the #1 venture firm in the entire world. However, I happened to complete programming an algorithm that removed them from the “top dog” position on a plane ride back from Europe, so their industry leadership did not last long.

Obviously, a partner at the firm is upset and feels “wronged” by the loss of status. It might seem strange that you have not heard of this fund. As it turns out, a number of funds that you have not heard about are in top positions on TheFunded.com. The site helps small, good, and unrecognized funds gain exposure. The opportunity for exposure has lead to both positive and negative abuse, and the algorithm was designed to make the ratings accurate. Read on…

TheFunded.com released an algorithm to spot any unusual activity in the numerical rating (”rating”) and written review (”review”) systems. Approximately 15% of all firms on TheFunded.com have unique content characteristics that make them different from hundreds of other firms rated and reviewed by thousands of CEOs. These firms with suspicious content include top-rated and lower-rated organizations.

What are some examples of suspicious content? Imagine if over 75% of a firm’s rating and review content was supplied by CEOs that just logged on once to write something about only that firm. Imagine if a large portion of review content contained superlatives, like “best,” “greatest,” “worst,” “horrible,” and/or exclamation points. Imagine if numerous CEOs that reviewed the firm clicked a checkbox stating that the firm asked them to write the review.

TheFunded.com created a scoring system to evaluate the level of suspicious content, and, if a firm scored beyond a certain threshold, the firm was flagged with a warning message for approximately 45 days. After the warning period, no content was deleted, but suspicious numerical ratings were eliminated from the fund average rating. The result is a more accurate system.

How can you measure if the algorithm worked? TheFunded.com rating leaderboard was previously inaccurate according to the thousands of entrepreneurs that used the free service. This hurt CEOs looking for information, since small funds with a limited operating history and no track record were listed as the best funds in the entire world. For example, Fred Wilson of Union Square Ventures publicly stated that he did not deserve his place on the leaderboard. The corrections implemented by use of the algorithm have made the leaderboard much more accurate according to the broader Membership.

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